Marketing Ethics

trees growing on coins

It is extremely important that ethical behavior be encouraged and established in your marketing group. You must develop a fixed set of guidelines in order to manage the distribution network of your business as well as handle the pricing of products. Ethical marketing may be considered a process via which …

Continue reading

Marketing Initiative

The process of marketing is not really simple and in order to have an effective business, it becomes necessary for you to understand what is involved in promoting the products or services you are offering to the customers. This is exactly the point where a good marketing initiative comes into …

Continue reading